“Pinocchio” joins two other DYK spots currently in rotation, “Tricky” and “Auctioneer.” The Did You Know campaign first debuted in June of 2013. GEICO worked with longtime AOR The Martin Agency, Radical and Whitehouse Post Editor Matthew Wood to bring the campaign to life and will continue to roll out new DYK spots over the coming months.
Creative Credits:
Ad Agency: The Martin Agency
Chief Creative Officer: Joe Alexander
SVP/Group Creative Director: Wade Alger
ACD(s): Neel Williams, Justin Harris
VP/Agency Executive Broadcast Producer: Molly Schaaf
Agency Producer: Alex Scheer-Payne
Agency Junior Producer: Emily Taylor
Business Affairs Supervisor: Suzanne Wieringo
Senior Integrated Production Business Manager: Amy Trenz
VP/ Group Account Director: Brad Higdon
Account Supervisor: Parker Collins
Account Executive: Meg Ingraham
Project Manager: Emily Masters
Production Company: Radical
Director: Steve Miller
Director of Photography: Eric Schmidt
Executive Producer: Gregg Carlesimo
Line Producer: Barbara Benson
Editorial Company: Whitehouse Post, Chicago
Editor: Matthew Wood
Assistant Editor: Caleb Hepler
Executive Producer: Dan Bryant
Editorial Producer: Dawn Guzowski
Telecine: Co. 3
Colorist: Tim Masick
Animation & VFX: The Mill
VFX Supervisor: Randy McEntee
Executive Producer: Zu Al-Kadiri
Senior Producer: Colin Blaney
Audio Post Company: Rainmaker Studios
Engineer: Jeff McManus
via: Trust