Creative production company Brand New School has teamed up with the CA-based creative agency, Envoy, to help introduce Alcatel’s IDOL 4 smartphone family, which among other features, comes with an out of the box VR experience.
To help showcase the multimedia capabilities of the IDOL 4 devices, which features an experience-enhancing Boom Key function and VR goggles, Brand New School director Jonathan Notaro crafts an array of visuals that take us through various “Unreal” moments of life, echoing the Alcatel campaign’s tagline while traversing through playful scenes of dance parties, rooftop cookouts, turning off the sun and more.
Creative Credits:
Agency: Envoy
Rusell Rommelfanger – ECD/Partner
Ty Lifeset – ECD / Partner
Michael Bennett – Managing Partner
Todd Purgason – Creative Director
Jacob Irwin – Sr. Art Director
Megan Brock – Sr. Art Director
Robby Boyd – Copywriter
Sydni Webb – Group Account Director
Berkley Egenes – Marketing Director
Richmond Tyrrell – Senior Producer
Troy Courtney – Broadcast Producer
Production Company: Brand New School
Jonathan Notaro – Director
Tommy Wildner – Cinematographer
Devin Brook – Managing Partner
Chris Palladino – Line Producer
Post Production: Brand New School
Art Director – Jeff Welk
VFX Supervisor – Mark French
Editor – Eric Wais
Assistant Editor – Tyler Byrnes
Colorist – Blase Theodore
Designers – Tom Buch, Andrés Rivera, I-Ting Lee, Ricardo Villavicencio
CG Lead/Technical Director – Russ Wootton
3D Modeler – Han-Chin Lee
Previs Animation – Shandy Tam, Ashley Morgan
3D Animation – Jared Eng
2D Animation – Luke Guyer
Storyboard Artist – Will Rosado
Flame Artists – Mark French, Greg Cutler, Elsa Tu
Compositors – Danica Parry, Kristjan Zaklynsky
Head Of Production – Julie Shevach
Producer – Greg Babiuk
via: TrustCollective.com