The NFL is Back to Football, and the football family is finally "Home Sweet Home."
This year's Back to Football commercial features a unique rendition of Motley Crue's 1985 hit "Home Sweet Home." The football family - players, coaches, owners, broadcasters, fans, groundskeepers - sing along as we all celebrate the return of football season.
The :60 spot will air for the first time this Saturday during ESPN’s broadcast of the Rams-Cowboys game. The upbeat sing-along ends with the line “Families always come home, sweet home.” Followed by the NFL’s tagline “Football is Family.”
Among those making cameos are Antonio Brown (Pittsburgh Steelers), Michael Strahan (former NY Giant), Charles Woodson (former Oakland Raider and Green Bay Packer), Von Miller (Denver Broncos) and Jerry Jones (owner).
Creative Credits:
Advertising Agency: Grey NY
Chief Creative Officer: Andreas Dahlqvist
Executive Creative Directors: Leo Savage and Jeff Stamp
Group Creative Director: Joe Mongognia
Creative Director/Copywriter: Evan Benedetto
Designer/Art Director: Robert Jencks
Project Director: Hank Romero
SVP, Account Director: Alan Perlman
Senior Account Executive: Lucy Hallowell
Production Company: NFL Films
Supervising Producer: Rob Gehring
Directors: Rob Gehring, Steve Trout, Bob Angelo, Shannon Furman, Samantha Kordelski
Line Producer: Elizabeth Leafey Reeve
Production Coordinator: Jeff Stupak
Camera: Christopher Bell, Andre Labous, Dave Sharples, Kevin Simkins, DJ McConduit, Al Francesco, Donald Marx, Dave Malek, Gareth Paul Cox, Brent Buntyn, Dave Schwandner
Executive Production: Townhouse
Executive Producer: Alison Horn
VP, Producer: Bruce McDonald
Assistant Producer: Alex Litke
VP, Music Producer: Zach Pollakoff
Editorial: Final Cut
Editors: JD Smyth and Spencer Campbell